9/22/2006 — Newton, MA
H. W. Theis of Brookfield, WI, Keller Supply Showplace of New Orleans, LA, and Security Supply of Selkirk, NY, three plumbing supply dealers all with premier kitchen and bath showrooms, have announced partnerships with HomePortfolio, the leading Internet destination for premium home design choices. HomePortfolio will promote these showrooms on its website, and also power the dealers' respective websites to broaden the product offerings available.
“We know that our customers don’t have as much time as they’d like to shop around, and more and more they are using the Internet to find products they’d like to see. Powering our showrooms with HomePortfolio’s extensive database of products helps provide our customers make the best choices quickly”, says Jeff Theis, President of H.W. Theis Company.
“We’ve worked closely with the ASA over the years and trust that they partner with organizations who provide technology that has value for our industry,” Bobby Keller, President of Keller Supply Showplace, said.
HomePortfolio has developed unique technology that makes it faster and easier for consumers, architects and designers to find the right products for their home design projects. They can search for products at homeportfolio.com and use “attributes” to narrow their searches (for example, “gooseneck faucets”, “bridge-style gooseneck faucets”, or “contemporary gooseneck faucets”) to find exactly the products they are interested in.
“Partnering with HomePortfolio makes sense for us now as we continue to grow our Web presence for our six showrooms” said Brian Fowler, Vice President of Sales & Marketing for Bath Expressions at Security Supply.
“Searching is about being able to find the products you want quickly, and then finding the nearest showroom where you can go to touch and feel them, says John Cornetta, Director of Retail Sales at HomePortfolio. HomePortfolio has always been about supporting the brick and mortar showrooms. And we continue to develop our relationship with ASA, because they are at the forefront of the this important industry.
“We know that more consumers than ever are using the Internet, over Yellow Pages, Newspaper Ads or TV commercials to research products, and suppliers before they buy. Simply put, HomePortfolio will deliver more buyers to the front door of your showroom than any other advertising medium”, says Kevin Price, Director of ASA’s Center for Advancing Technology.
About H.W. Theis Co: The Theis family has been actively involved in the plumbing industry for four generations, and currently has grown to three locations in Wisconsin.
About Keller Supply Showplace: Keller Supply Showplace is a three- generation family-owned business serving the greater New Orleans Metropolitan area. They are committed to helping the people of New Orleans rebuild their homes, and they finishing the rebuild of their own state-of-the-art showroom in New Orleans.
About Bath Expressions at Security Supply: With their newest showroom in Glen Falls, and a Poughkeepsie location opening soon, Security Supply will have seven state-of-the-art Bath showrooms in the Upstate New York area.
About American Supply Association (ASA): The American Supply Association is the national organization serving the Plumbing, Heating, Cooling, and Piping (PHCP) and Industrial PVF industries. The Center for Advancing Technology provides information and solutions to members regarding technology information and solutions.
Contact: Jocelyn Hutt
jhutt@homeportfolio.com
617-559-1102
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